How to understand the market and sell at the right time
By | 7th Aug 18

We believe that there is more to buying and selling than just the seasonal months of the year.

The traditional thought is that spring is the best time to sell your property. We think that Spring time has merit but we think it important to be able to consider the current market trends and proven results instead of putting a blanket rule as to when it is the prime time to sell.

We believe that there is more to buying and selling than just the seasonal months of the year. It really comes down to a combination of market trends and your personal circumstance. There is no doubt that Spring and Summer have been popular months to sell, because that’s when properties tend to look the best (especially compared to the harsh cold climate in Melbourne.) But with many people defaulting for a Spring and Summer sale, this means that there is more competition on the market. You do not necessarily get the best prices in Spring because you have a bigger market share when it comes to competition.

In recent years, we can see that Winter months have also proved fantastic performing months as the demand for property is still high and there is less competition on the market.

Consider how Public Holidays may affect your campaign

Momentum and repeat visits are essential to a successful selling campaign. We suggest that when you are planning to sell, you should take into consideration Public Holiday periods that may affect the foot traffic and interest in your property.

Unless you are looking to sell your coastal holiday home, we recommend steering away from dates such as Christmas and New Year in Summer, when most people are on holidays. Usually the second half of December begins to get tricky if you are trying to sell before the New Year, so keep this in mind if you are looking to place your home on the market towards the end of the year.

Other holidays to keep in mind include Easter and Chinese New year. It is often a great time to sell just after the Chinese New Year period, as its considered good luck and prosperous to buy at that time of the year.

At the end of the day, we believe it is a combination of market trends and your personal circumstances that need to be considered when you are preparing to sell. We are always guiding new and seasoned property investors and homeowners when it comes to selling their prized home or investment.

Speak to one of our friendly Vendor Advocacy team members today to see how we can get the best result for you. Call: 1300 239 901 or email